Ill Manors: Radio

BBC Radio 1?

BBC Radio 1 is a renown radio station which usually brings in the most recent fame and ask the questions that audiences want to hear. Originally, it wasn't at all popular with the younger generation, due to the DJ being in his 40's. It's recent decline would most likely be due to hand held devices which allow people to listen to whatever song they want, whenever they want. Also, there are televised and online interviews with celebrities, which renders radio moot.

Who is target audience ?

Primarily, the target age group is 15-29 year olds, but statistics show that the average age of UK listeners were around 33. Despite the fact that they get younger celebrities and play the latest chart songs, the show fails in appealing to those under 20, most likely because the younger generation doesn't listen to radio as much as those who are older, hence the problem isn't the content, but the platform. 

How does Plan B promote Ill Manors?

Plan B promotes the film by bringing it up in his answer to most of the questions and mentioning how much he works on it. For example, when Fearne asks him about his weight loss, he mentions how he had to stop drinking alcohol whilst filming Ill Manors. Also, the audience can see the change that directing the film has brought upon him, e.g. the weight loss, the skills learnt from directing e.t.c. This shows his determination and makes him look like an idol and people that were in his situation may be able to learn something from him

Representations of Plan B?

Plan B describes how he's been sleeping off a sofa in his studio because of the fact that he is putting in hard effort and time to edit 'Ill Manors'. Also, Plan B is described to have changed his look in terms of appearance and occupation (experiencing more with film than music at this point).